Nansen: nft and analytics tools rating breakdown
Analytics · labelled addresses
The one thing in this category you genuinely cannot rebuild yourself: millions of labelled addresses, clustered and named, so a wallet becomes “a fund” or “an exchange hot wallet” rather than a hex string. That labelling is proprietary, laborious and the actual product — everything else Nansen shows sits on public data. Pricing is now a single Pro plan from $49 a month annually, alongside a free tier.
The one thing in this category you genuinely cannot rebuild yourself: millions of labelled addresses, clustered and named, so a wallet becomes “a fund” or “an exchange hot wallet” rather than a hex string. That labelling is proprietary, laborious and the actual product — everything else Nansen shows sits on public data.
How the score is built
Each criterion is scored 0–10 and weighted. The median column is the middle score across every entry in this ranking, so a row reads as a position rather than a number.
| Criterion | What we measured | Weight | Score | Category median | Rank | Weighted gap |
|---|---|---|---|---|---|---|
| What you keep when you leave | — | 30% | 5 | 8 | 5 of 6 | -0.90 |
| What it costs, and what the free version does | Pro from $49/month annually, $69/month monthly; free tier available pricing · published · 2026-08-27 · source | 28% | 6 | 7.5 | 5 of 6 | -0.42 |
| What it genuinely does that you could not do yourself | — | 22% | 9 | 8.5 | 2 of 6 | +0.11 |
| Are the terms published? | — | 12% | 8 | 8.5 | 4 of 6 | -0.06 |
| Chains and data breadth | — | 8% | 9 | 9 | 2 of 6 | 0.00 |
Measured 27 August 2026 · weights and method · decided by what you keep when you leave, worth -0.90 points against the median
What you keep when you leave: 5/10
For creation tools: who owns the deployed contract, whether the collection is portable to another platform, and whether the tool can change terms on work already minted. For analytics tools: whether queries, dashboards and exports remain usable outside the product. A tool you cannot leave is a subscription with hostages.
Scored 5 of 10 against a category median of 8, which places it 5th of 6 among nft and analytics tools on this criterion. At a 30% weight that is 0.90 points below the median contribution of the weighted total. The best score in the category is 10, the worst 5.
What it costs, and what the free version does: 6/10
Published prices quoted from the vendor’s own documentation — per-mint fees, revenue shares, subscription tiers — together with an honest description of what the free tier actually does. The spread in this category is extreme: the same act of publishing a collection is free at one tool and a 10% revenue share at another.
Scored 6 of 10 against a category median of 7.5, which places it 5th of 6 among nft and analytics tools on this criterion. At a 28% weight that is 0.42 points below the median contribution of the weighted total. The best score in the category is 10, the worst 2.
What it genuinely does that you could not do yourself: 9/10
The specific function that justifies the price: contract deployment without code, indexed multi-chain data, labelled address clusters, query infrastructure. Where the same result is available free from a block explorer or a public API, that is stated rather than glossed over.
Scored 9 of 10 against a category median of 8.5, which places it 2nd of 6 among nft and analytics tools on this criterion. At a 22% weight that is 0.11 points above the median contribution of the weighted total. The best score in the category is 10, the worst 6.
Are the terms published?: 8/10
Whether fees, revenue shares and plan limits are stated plainly in public documentation, or only discovered at the point of use. A creation tool that reveals its revenue share after you have minted is scored on that.
Scored 8 of 10 against a category median of 8.5, which places it 4th of 6 among nft and analytics tools on this criterion. At a 12% weight that is 0.06 points below the median contribution of the weighted total. The best score in the category is 10, the worst 6.
Chains and data breadth: 9/10
Chains supported and, for analytics, the breadth of indexed data — from the vendor’s own documentation.
Scored 9 of 10 against a category median of 9, which places it 2nd of 6 among nft and analytics tools on this criterion. At a 8% weight that is exactly level with the median of the weighted total. The best score in the category is 10, the worst 7.
Other measurements
- what you keep if you stop paying
- nothing — the labels are the product SOURCED
Its nearest neighbours in this ranking
| # | Entry | What you keep when you leave | How it differs |
|---|---|---|---|
| 3 | Dune | 8 | Ahead by 3 on what you keep when you leave. |
| 4 | Zora | 8 | Ahead by 3 on what you keep when you leave. |
| 6 | OpenSea Studio | 5 | Level on what you keep when you leave; the gap is elsewhere. |
Questions about this score
Should I trust a 'smart money is buying' signal?
+
As a starting point for reading the transactions yourself, never as a conclusion. Labels can be stale or misattributed, the wallet may be doing something other than what the label implies, and a signal that thousands of subscribers see at once is a crowd rather than an edge — which cuts in both directions when it unwinds.
What do I lose when a Nansen subscription ends?
+
The labels, which are the entire product. Unlike Dune, where your queries and dashboards remain public and forkable, a workflow built on Nansen's entity resolution is a workflow you rent. Price the subscription as an ongoing cost of a process rather than as a one-off purchase of knowledge.